Guy Kawasaki recently published his latest book APE — Authors, Publishers, and Entrepreneurs. A series of events led Guy to decide to publish his next book himself, including an electronic version. He thought all it would take would be to write in Microsoft Word, upload to Amazon, and wait for the money to roll in. After asking knowledgeable friends, Guy concluded that “self-publishing is mystifying, frustrating, and inefficient task.”
Guy teamed up with Shawn Welch (via Google+) and together they created APE to help guide the rest of us through the process. This year, I would like to publish a book at Webtech Wireless on GPS and Automatic Vehicle Location technology and solutions. I’m building a team to create the book, but I also have plans on how to publish and release the book in both digital and printed forms. I needed APE to help us climb the learning curve.
I ordered four copies of APE from Amazon.com (you cannot order the print version from Amazon.ca). Here’s a video of me opening the box, having an Amazon experience, and talking about Authors, Publishers, and Entrepreneurs.